Scottish club Partick Thistle have signed a new sponsorship deal with investment advisory firm Kingsford Capital Management, and with it comes a brand-new club mascot.
We're not talking your average, run-of-the-mill "bloke in a cuddly bear or dog suit" here either -- oh, no.
In fact, Partick's new mascot has been conjured up by Turner Award-nominated artist and lifelong Jags fan David Shrigley, a personal friend of Kingsford Capital manager Mike Wilkins.
The result is Kingsley -- who, as you might have noticed, is absolutely terrifying.
Introducing our new mascot, designed by @davidshrigley, Kingsley. pic.twitter.com/78HQuQCUI8
- PartickThistle FC (@ThistleTweet) June 22, 2015
It's OK, we didn't feel like sleeping much tonight anyway.